Heart to Start PDF/EPUB Ü Heart to Epub /

Heart to Start Raw and honest account of Derek s amazing career so far An excellent illustration of the failures an entrepreneur must go through in order to prove oneself and a great guide on how to take action on an idea. Review originally appeared on www.lovewordsmusic.comI first met Kiwi entrepreneur and social change maker, Derek Handley, in the early 2000s when we were party mad 20 somethings, downing champagne and mojitos or Manhattans if you re Derek at Auckland s Crow Bar At the time I owned a model and talent agency, and our wider group had that glorious unbreakable optimism of youth we felt like we owned the world But what most of us didn t realise, while we were getting into mischief and staying up Review originally appeared on www.lovewordsmusic.comI first met Kiwi entrepreneur and social change maker, Derek Handley, in the early 2000s when we were party mad 20 somethings, downing champagne and mojitos or Manhattans if you re Derek at Auckland s Crow Bar At the time I owned a model and talent agency, and our wider group had that glorious unbreakable optimism of youth we felt like we owned the world But what most of us didn t realise, while we were getting into mischief and staying up half the night Derek included , was that Derek had almost been bankrupted, and, between drinks, was feverishly masterminding global technology ideas In 2009 he sold his company, The Hyperfactory, to U.S company Meredith Corporation, for an undisclosed sum Oh, and bought half of Crow Bar just for kicks.Derek thinks in big pictures I remember a meeting we had at Clooney s Tony Stewart s old bar, Match Bar, downstairs from Nova Models, about SMS marketing in relation to Cadbury Dream Model Search a televised event I owned and ran, the precursor to Next Top Model I left the meeting not quite grasping the gist of what this quietly spoken tornado had outlined It wasn t until last week, when I read his memoir Heart to Start Random House NZ, 2013 , that I realised it is his nature to think of the big enormous picture He was one of the first to understand the importance and value of SMS marketing, but it took the rest of the world and me some time to catch up.Now that I ve disclaimed my personal connections, I can get on to reviewing his book, Heart to Start The story of a global start up plus a guide for turning your ideas into action Random House NZ, 2013 Derek sent me a copy last year, after a chance late night encounter in Ponsonby At the time I was immersed in my Master of Creative Writing at Auckland University, working on my own first book.Firstly, the book feels deliciously worthy in your hands the gloss title is embossed on matt brown manila card, just like, I imagine, the brown paper he spread on the wall of his Anzac Ave apartment in 2000, trying to mind map the next ten years of technology, and where he came up with the ideas for Feverpitch and The Hyperfactory If they say life doesn t come down to moments, let me tell you they are lying when you get presented with these moments, and you are ready to live them, let me suggest that what matters above all is that you put your undivided energy and consciousness into them with confidence and optimism, and that you expend every ounce of spiritual, mental and physical capacity you have, to come out the other side with the outcome you want 199 Derek is a good writer, and the book rockets along at a great pace, keeping the reader intrigued He s not afraid of disclosing his failures and weaknesses, or of sharing his methods He s well read there are some great quotes from Emerson, Goethe, Martin Luther King, Oscar Wilde, Newton, Napoleon and some cool cultural references, grounding his story in place and time.The book is a biography of his determination or obsessions throughout his life At five it was football at 15 it was reselling game consoles at 16, the stockmarket and the rest Feverpitch, The Hyperfactory has been widely publicised What the book gives readers, that isn t published in newspaper or magazine interviews, is a detailed account of the lurching rollercoaster ride from losing everything, to finding and developing The Big Idea s , right through to its sale, and figuring out what s next.For those entrepreneurial spirits out there, Derek includes a 60 page field guide, outlining how to turn ideas into action perfect for the beginner entrepreneur, or people of any age wanting to kick start their life, career, or business.What I didn t expect was for Heart to Start to issue me a call to action not a blatant one, but one set by example Derek is one of the new generation social entrepreneurs a man who wants to do business, and do good He worked with Sir Richard Branson on the B Team, and has created the Aera Foundation, to unite profit and purpose through entrepreneurship It got me thinking about my own business ideas and projects, and how can I build in a social aspect, allowing me to do my part in addressing social, economic and environmental issues He also inspired me to step away from the computer and take time with pen and paper to think about the big picture You ve got to know what you re aiming for, right Heart to Start was a great read, and would make a fantastic gift.Kindle Edition available onOr buy your copy from Whitcoulls and Book Depository.Look out for my interview with Derek in The Heart of the Matter, my column in April 2016 s North South magazine, on shelves late March Heart to Start reminds me that dreams do come true if you believe in it and act on it It s already becoming a clich but it s true If you like to read biographies and self help books, you might find that most of the things written there you have already read somewhere else One of the things I like about the book is his tone of humility and integrity It seems to me that he has been reflecting inwards and tapping into the spiritual knowledge You need a lot of those if you are a visionary htt Heart to Start reminds me that dreams do come true if you believe in it and act on it It s already becoming a clich but it s true If you like to read biographies and self help books, you might find that most of the things written there you have already read somewhere else One of the things I like about the book is his tone of humility and integrity It seems to me that he has been reflecting inwards and tapping into the spiritual knowledge You need a lot of those if you are a visionary Wow Just actually wow I had never heard of Handley or his business before But his story is amazing It tells of believing Of starting Of succeeding Of failing Of starting again Of succeeding Of failing again Of this continuous process Of making a decision to follow a new path Of following your true self Of being greedy Of being self less And all of this so honest It gives you a framework to do what you want to do But it answers no questions you might have about what is the righ Wow Just actually wow I had never heard of Handley or his business before But his story is amazing It tells of believing Of starting Of succeeding Of failing Of starting again Of succeeding Of failing again Of this continuous process Of making a decision to follow a new path Of following your true self Of being greedy Of being self less And all of this so honest It gives you a framework to do what you want to do But it answers no questions you might have about what is the right path Truly truly amazing and inspirational A book everyone needs to read now Inspiring entrepreneur Derek Handley takes you deep inside the entrepreneurial mindset, showing how this can be applied to anyone s ideas, projects and dreamsThis book is part memoir, describing how Derek became an entrepreneur at a very young age and the ventures, people, risks, challenges, wins and losses he s been through over the years It s exciting stuff, and charts the progress of several start ups Derek founded It s a funny, endearing and inspirational look into the mind of someone who began trading in Tamagotchis as a teenager, and who d lost hundreds of thousands by the time he wasyears oldIt also outlines Derek s recent involvement in The B Team, a global leadership group, led by Sir Richard Branson, focused on new models of business for a sustainable and prosperous st centuryThe book includes an invaluable action oriented field guide to the practical process of turning your ideas and dreams into reality Written by someone who has been through the process of turning ideas into companies against the odds many times, it s very easy to read with lots of tips and insights on how to deal with failure repeatedly and ultimately suceed The practical methods, examples, cases, philosophy and guidance in this book will turn dreams into reality through the development of an entrepreneurial attitude, enabling you to become your bestBuy this book if you want to Build a dream you re struggling to make happenStart a company, project or idea but not sure how toQuit your job to do something meaningful to you Do bold things you re too scared to do because of what others might thinkPlan your life on a bigger scale but have no idea where to start Discover what life you re here to live


About the Author: Derek Handley

Derek Handley is a New Zealand entrepreneur, speaker and the founding CEO of The B Team a not for profit initiative to create a future where the purpose of business is to be a driving force for social, environmental and economic benefit, co founded by Sir Richard Branson, Jochen Zeitz.He is a Sir Peter Blake Trust Leader, KEA World Class New Zealander and was the Ernst Young Young Entrepreneur of the Year of 2009.Derek co founded global mobile marketing company The Hyperfactory, selling it to NYSE listed media giant Meredith Corporation in 2010 He has founded and helped build multiple international start up companies including Snakk Media which listed on the NZ Stock Exchange in 2013 to great interest.


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