Zig Zag: The Surprising Path to Greater Creativity

Zig Zag: The Surprising Path to Greater Creativity Rating 2 starsThis was not a great book The author basically gave 8 steps to leading a creative life, along with tons of sub steps to getting there Most of the things he talked about was unrealistic The real life examples of creators using the steps was actually the most interesting part of the book other than that, it was just the author giving his own perspective and ideas on being creative A lot of the exercises applied only to business professionals, which was pretty annoying when tryi Rating 2 starsThis was not a great book The author basically gave 8 steps to leading a creative life, along with tons of sub steps to getting there Most of the things he talked about was unrealistic The real life examples of creators using the steps was actually the most interesting part of the book other than that, it was just the author giving his own perspective and ideas on being creative A lot of the exercises applied only to business professionals, which was pretty annoying when trying to base college class exercises off the book Also at some points, the author definitely had a sexist attitude Not appreciated.Overall, I did not enjoy this book, and would definitely not base my creative life around its ideas It truly is a lifestyle, and not one I would want to try I could see how the ideas might be helpful for some people, but only a specific type of person A science backed method to maximize creative potential in any sphere of lifeWith the prevalence of computer technology and outsourcing, new jobs and fulfilling lives will rely heavily on creativity and innovation Keith Sawyer draws from his expansive research of the creative journey, exceptional creators, creative abilities, and world changing innovations to create an accessible, eight step program to increasing anyone s creative potential Sawyer reveals the surprising secrets of highly creative people such as learning to ask better questions when faced with a problem , demonstrates how to come up with better ideas, and explains how to carry those ideas to fruition most effectivelyThis science backed, step by step method can maximize our creative potential in any sphere of lifeOffers a proven method for developing new ideas and creative problem solving no matter what your profession Includes an eight step method,practices, and thantechniques that can be launched at any point in a creative journeyPsychologist, jazz pianist, and author Keith Sawyer studied with world famous creativity expert Mihaly CsikszentmihalyiSawyer s book offers a wealth of easy to apply strategies and ideas for anyone who wants to tap into their creative power I read this at the same time I was reading Creative Confidence by Tom and Dave Kelley My brain is on fire now in a good way.Keith Sawyer is a scholar who lives and breathes creativity but he wrote an accessible guide to bringing out the potential everyone has to solve delicious problems.I m the creative one at work, but as Sawyer points out, that s not true at all Anyone can be that person, and as his previous book Group Genius makes clear, brilliance comes in groups With his two tom I read this at the same time I was reading Creative Confidence by Tom and Dave Kelley My brain is on fire now in a good way.Keith Sawyer is a scholar who lives and breathes creativity but he wrote an accessible guide to bringing out the potential everyone has to solve delicious problems.I m the creative one at work, but as Sawyer points out, that s not true at all Anyone can be that person, and as his previous book Group Genius makes clear, brilliance comes in groups With his two tomes the world now has the cookbook for creativity.I almost took a star off for some of Sawyer s corny jokes, but he s a professor I knew I had to keep the 5 when the final words of his conclusion made me misty.I heart you, R Keith Sawyer Gotta go Time to go get all creative on the world now It s a great book for creativity beginners The type of book you need to keep on your desk and browse through it from time to time for some ideas of exercises that can boost your creativity.What I liked the most is that it states that creativity is not a moment in time it s a way of life. If you re stuck in your writing or art making, read this book.This is a book about the specific steps in the process of creativity There are numerous scientific studies in each chapter What I love is how the author understands that there isn t a specific formula of which order you do the steps in A lot of times, you ll go back and forth between drafting and brainstorming, but it s different for each person So he goes deep into what each step is Ask, look, think, and fuse are a few of the ste If you re stuck in your writing or art making, read this book.This is a book about the specific steps in the process of creativity There are numerous scientific studies in each chapter What I love is how the author understands that there isn t a specific formula of which order you do the steps in A lot of times, you ll go back and forth between drafting and brainstorming, but it s different for each person So he goes deep into what each step is Ask, look, think, and fuse are a few of the steps It gives examples of how you can do better at each step of the process, and it allows you to go out of order if you wish I ended up skimming some of the book but I read something from each chapter and it was really good and I highly recommend it.This was a book in my college campus bookstore, required for a business class that I was not taking, and it interested me so I got it from the library Pretty easy instructional on how to look at things None of the information was particularly nuanced, but the how tos and case studies on just what zig zagging means in a creative context were helpful. Lots of exercises Very action oriented You ll want to keep it around to flip through from time to time. I was less surprised than the title implied I d be 8 stepsfuseasklearnplaymakelookthinkchoose Interesting book with a breakdown of the steps involved in creativity, and lots of suggestions and exercises at each step to develop your creative faculties in that particular area In a sense, it was almost too muchrather than something helping me to develop a daily practice that would guide me toward beingcreative, this felt like getting hit with a fire hose I didn t finish with any sort of sense of what I should do tomorrow to integrate this book s teachings into my own life.


About the Author: Robert Keith Sawyer

r R Keith Sawyer, a professor of education at the University of North Carolina in Chapel Hill, studies creativity, learning, and collaboration After receiving his computer science degree from MIT in 1982, he began his career with a two year stint designing videogames for Atari His titles included Food Fight, Neon, and Magician From 1984 to 1990, he was a principal at Kenan Systems Corporation, where he worked as a management consultant on innovation technologies His clients included Citicorp, ATT, and U.S West In 1990, Dr Sawyer began his doctoral studies in psychology, where he studied creativity with Dr Mihaly Csikszentmihalyi author of best selling books such as Flow and Creativity Since receiving his Ph.D in 1994, he has dedicated his career to research on creativity, collaboration, and learning He has been a jazz pianist for over 30 years, and spent several years playing piano with Chicago improv theater groups.Dr Sawyer has published fourteen books and over 80 scientific articles His research has been featured on CNN, Fox News, TIME, New York Times, Wall Street Journal, NPR and other media A popular speaker, he lectures to corporations, associations, and universities around the world on creativity and innovation.


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